Publikationen

Publikationen

Here we offer you a variety of in-depth case studies and informative whitepapers that give you valuable insights into current industry trends and innovations. Discover in-depth knowledge and be inspired by our expert analyses.

Here we offer you a variety of in-depth case studies and informative whitepapers that give you valuable insights into current industry trends and innovations. Discover in-depth knowledge and be inspired by our expert analyses.

A doctor points at a floating user interface with a stethoscope
A doctor points at a floating user interface with a stethoscope
A doctor points at a floating user interface with a stethoscope

Case Studies

Pharma

GILEAD Customer Engagement Playbook

Like many others in the industry, GILEAD was put under pressure through by the COVID-19 pandemic to accelerate its digitalization efforts and optimiz…

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Sales

ysura CRM for a CSO Project

A leading Contract Sales Organization (CSO) was awarded a major contract to quickly provide a field force for a near-end-of-life product that had ...

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Whitepaper

Targeting

ysura Insights & Recommendations

The ysura Insights & Recommendations is a solution to consolidate, generate, collect and distribute customer information in a fast and compliant mann…

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Omnichannel

Omnichannel Excellence in Pharma

Health Care Professionals have an extremely complex life that is „generally“ not simplified by the pharma industry's incessant bombardment of these d…

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Consent

Post-GDPR Consent Management

Pharmaceutical companies require strategies for increasing their engagement level with healthcare professionals (HCP) and the collection of channel c…

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